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Microsoftaarkstore enterprise

Microsoft-Aarkstore Enterprise

The global recession has taken a toll on Microsoft, causing it to post a decline in revenues for the first time in its 23-year history as a public company. The vendor will likely struggle for another couple of quarters, but economic recovery (albeit slow) combined with new product releases mean that revenues aren’t likely to fall any further. More broadly, Microsoft’s financial strength, worldwide presence and ongoing R&D investments give it a very sound foundation. Its cloud initiatives, its ‘software plus services’ strategy and its promising partnership with Yahoo should also help drive growth over the next few years.

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Table of Contents :
Executive summary
In a nutshell
The Ovum view
SWOT analysis
Strengths
Weaknesses
Opportunities
Threats
Competitive environment
Key competitors
Microsoft’s differentiators
Company information
Structure
Products and services
Key offerings fall in five business segments
Strategy analysis
Strategy objectives
Strengthening product portfolio
Targeting the SMB market
Marketing strategies
Strategy execution
Investment in product development
Acquisitions
Technology partnership
Open source
Targeting the SMB market
Marketing strategies
Sales channel for operating systems
Digital advertising
Outlook
Financial analysis
Group analysis
Segment analysis
List of Tables
Table 1: Microsoft key financial indicators
Table 2: Microsoft segment analysis

The global recession has taken a toll on Microsoft, causing it to post a decline in revenues for the first time in its 23-year history as a public company. The vendor will likely struggle for another couple of quarters, but economic recovery (albeit slow) combined with new product releases mean that revenues aren’t likely to fall any further. More broadly, Microsoft’s financial strength, worldwide presence and ongoing R&D investments give it a very sound foundation. Its cloud initiatives, its ‘software plus services’ strategy and its promising partnership with Yahoo should also help drive growth over the next few years.

For more information please visit:
http://www.aarkstore.com/reports/Microsoft-37479.html
PH.NO. 919272852585

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